It’s not every week six guys wearing matching T-shirts emblazoned with “Choi’s Bois” travel 600 miles to root for K.J. Choi. In fact, it only happens during The Players Championship. Since 2005 Brad Page (age 27), Bo Page (30), Bobby Page (53), David Clayton (30), Alex Kirkland (30) and Curtis Gribble (27) fly from Nashville, TN, to Ponte Vedra Beach, FL, just to watch Choi play.
How in the world do six guys with no previous ties to the South Korean-born golfer turn into diehard fans? Good question.
“We came out here in ’05 and watched,” said Clayton. “Of all the guys, we found K.J. Choi the most fan-friendly and we liked the way he played.”
Added Brad, “No matter if he birdied or double-bogeyed, he still paid the same amount of attention to the fans. Every time.”
Note to players: Simple gestures mean more than you think to spectators.
“He is really great to the fans,” said Gribble. “Right in the middle of his round, he signed a ball and dropped it off to a kid. You can tell he really loves the game and respects it, whereas with some of the other players you can’t.”
This year Choi’s Bois got a special treat, besides the opportunity to watch Choi win a thrilling playoff against David Toms. While the golfer always acknowledged their cheers in the past, they met him for the first time on Sunday morning after he finished the third round of the rain-delayed event. When Choi arrived to the 11th tee at 7:45am, the Bois were already waiting for him. Choi told them to make sure they waited for him behind 18 so they could finally take a picture together.
The guys aren’t sure where and who came up with the name “Choi’s Bois.” Last year after talking about making T-shirts, Gribble took the initiative and surprised the rest of the group. When they checked in, he rushed up to the hotel room first and laid the shirts out.
I know what you’re thinking, but no, this wasn’t some publicity stunt. Trust me, they lived and died by every shot K.J. hit since Thursday. With Choi playing alongside Graeme McDowell and David Toms in the final group on Sunday afternoon, it was a little more difficult to follow Choi compared to the previous rounds. And yes, they wore the same black T-shirts each day in the 90-plus degree heat.
“We had to use quite a bit of Febreze to get them ready for today,” cracked Alex. “Don’t worry about it.”
Their efforts didn’t go unnoticed or unappreciated.
“Every day this week when we sat down for dinner, the conversation that I had with my caddie and my coach and my manager, what we said was it was very interesting, very good to see,” said Choi during his post-round presser through an interpreter. “I was very surprised to see how the crowds, the gallery, the local fans were supporting me. They showed me a lot of support, a lot of love. And for the Choi’s Bois, for them to come all the way from Tennessee to watch me play, imagine, I have no relationship with them.
“For them to fly all the way over just because they like me as a player and to support me the way that they did, I’m very appreciative. It’s really spectacular to see something like that. I felt that with support like that, every shot that I hit, I have to try my best. I didn’t want to let them down, so it was a very good thing to see.”
To cap off the great week, the Bois had the chance to congratulate Choi in person. After the trophy presentation on 18 green on Sunday evening, Choi flagged them down and waved them inside the ropes to join him for another picture.
“It was a well-deserved win and couldn’t have happened to a nicer guy,” said Gribble. “We’re obviously on Cloud Nine right now.”
(Photo via Curtis Gribble)










Great article about a great guy. Good to see a player truly grateful to be playing the great game of golf for a living. Great win for KJ!
Might just be a start of a global phenomena… Choi’s Bois movement.. =)
such a great story. a great golfer and a great guy, deserving of a big win
What a great story. Pretty cool!
Great story. I’ve always been a fan of his game, but the way KJ acted today, during the heat of battle, showing his love and appreciation for the fans, it was awesome to see. Sometimes I think that it is easier for people like him, who came from nothing, to really appreciate what it means to be able to play golf for a living. Great job KJ.
“First, I thank God” – words you’ll never hear that former #1 golfer say…and we all know who the first person was that popped in our heads…
Yea! A nice guy actually comes in 1st!
Great story. One correction:
“When they checked in, he rushed up to the hotel room first and laid the shirts out. I know what you’re thinking, but no, this wasn’t some publicity stunt”
Actually what I was thinking was, “Six guys shared one hotel room?”
Choi to the world!
congratulate to Mr. Choi and 6 suporters..
Who are they?
What are they?
Choi…let them together with when U come to mother’s country…really….we wish…
This did not come first-hand, but a South Korean colleague of mine said that KJ has suffered from depression at times in the last 2-3 years, in large part because he saw himself as South Korea’s first major champion, and then Yang beat him to it. Couldn’t have been easy for him. This is apparently something he doesn’t talk about much in North America. I’m so happy to see such a good person win, and overcome some personal demons. Way to go KJ!
Great story Stephanie. Nice to see KJ Choi with the victory and continue his very impressive form of late. He gives a lot to the fans so it is well deserved that he should pull off the victory.
Feel-good story of the golf season so far.
Yes this was a great story, congrats to KJ Choi for that gutsy win yesterday.
Count me in as one of “Choi’s Bois”! Great job, KJ, great article, Stephanie!
Did not know KJ suffered from depression. I always liked his admiration and respect for the game and fans. Soooo sick of attitudes like Tiger’s. I think I officially became one of Chois Bois Sunday. Good job KJ, we love you buddy!
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Does anyone NOT like KJ? Very, very classy guy and tough as nails in the clutch. He wins at tough places like Muirfield Village, Congressional, Innisbrook and now TPC Sawgrass.
Thank you for the great story!
Thank you Stephanie for a great write up. Mr. Choi is a unique talent and one of the true rags to riches stories that make golf great. There are others from humble origins, like Trevino, Cabrera, Ballesteros, but Choi and Yang shine for Korea. Fighting!
BTW, are you crushing on Adam Scott?
@LM2012: I should reiterate that I don’t know for sure that he suffered from clinical depression, but according to my source, it’s a possibility. Glad that he’s back on the right track though!!
Congrats to K.J. Choi for a great win. He had his near misses Sunday afternoon as well but he kept his head in the game and made the shots needed to win. A down to earth classy individual who appreciates what golf and its fans have done for him.
Have they started selling their shirts yet?
I am in line!
I’ve been following KJ the last five years or so. Such a humble peron and the nicest guy you could imagine on the field. Works extremely hard to improve his game, treats fans with true appreciation, and does a lot of charity work.
Not sure that “he went through depression” is a fact or just a wild speculation. I beleive latter. Can’t imagine KJ being depressed because his fellow country became Korea’s first Major Champ. So don’t write anything based on “he said”, “she said”. Just not fair.
Are gerbils at risk when these guys are around?
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Good to see middle-aged golfers showing the kids that the world is not theirs and we just live in it.
Congrats, KJ.
I concur with Ed.
KJ’s a class act. KJ suffering from a depression because his countryman and friend YE Yang was the first Korean to win a Major event? Not a chance.
KJ, hoping you’ll win a Major sooner or later regardless.
wannabe Choi’s bois too! Great fan, lovely story
KJ needs to win a major! Should be a good shot at Congressional this year, and he’ll contend at Augusta for years to come.
PS: Don’t believe the unfounded rumours of him suffering from depression triggered by Yang’s victory. He very well might suffer from depression; lots of people do. Who knows? But I don’t see him as anything less than pleased by Yang’s victory. Pangs of self-analytical regret, max.
My bad. That last post was poorly constructed. Meant to say that if KJ *does* suffer from depression, I don’t reckon it was related to watching his countryman win the PGA. None of us know what’s in a man’s heart, granted. But the selfless and devoted image of KJ presented here — a man who lives for family, fans, God, and, for all I know, not one but two countries — doesn’t match up with the idea of a man who would process a fellow Korean’s victory as his own defeat.
Agree with Jay there. He may have been going through something, it happens to the best of us, but I really can’t imagine it because Y.E. Yang won a major first. That’s kind of insane.
Wonderful story! He is such a great Christian. God blesses him with great talent.
Look at the guy caressing Choi’s back in the pic. What a goob!
Kevin said, “This is apparently something he doesn’t talk about much in North America.”
Is this to infer that KJ does talk about it in Korea?
I find that really hard to believe. In Korea, depression is largely still looked upon as a mental disorder. And if you have a mental disorder – you are “crazy.”
Having a mental illness in Korea is so shameful to a Korean family, that a lot of such illnesses go untreated because it’s better to just hide it – rather than go through the shame of others finding out about it.
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