Apr
1
2009
By Stephanie Wei under General

The latest buzz in golf and the PGA Tour (aside from Tiger Woods’ win last week) is miking caddies on TV. I love this idea. I’ve always wished we could hear more of what was going on during and between shots. It’s like a baseball fan wanting to know what the pitcher is saying at mound meetings, but at least you can see what the catcher is calling. Big boom mikes can get close enough to listen in on football huddles, baseball dugouts, and basketball benches, which engages the audience and enhances the viewer experience. It’s like you’re THERE!

The dialogue between players and caddies is definitely worth broadcasting. It would provide more interesting content during the telecasts and draw more fans to tune in. Here’s why:

  • Bring light to the personalities of both the players and the caddies – many of whom are engaging characters
  • Gives insight to how and what they’re thinking which will enhance viewer knowledge and offer an interactive learning experience for golfers
  • Shows the complexities of the game (there are more decisions to be considered than most would think)
  • Makes the tournaments more fun to watch

Point being, we’re interested in what the players and caddies have to say; whether it’s about which club to play, how to play a challenging/risky shot, or just their every day banter. Many of these guys have star-quality and viewers should get to see that side of them. The public generally perceives golf pros and their caddies as boring and mundane. Providing the audience with bits of their conversations will help change this image.

I’m not saying that microphones should be used to turn the players and caddies into reality show trainwrecks. There are some important questions that need to be considered. One being which caddies should wear microphones. Second being control and monitoring over what should or shouldn’t be heard. I mean, can you imagine if Tiger’s caddy, Steve Williams, was miked and the conversation was unfiltered? All I have to say is: EARMUFFS!

Joking aside, fans (and not just golf fans) would love to hear the exchange between Tiger and Stevie while they’re mulling over how to play a crucial shot. How great would it have been if we could have caught what was discussed before Tiger made his birdie putt on the 72nd hole to win the Arnold Palmer Invitational?! Enough said.

Apr
1
2009
By Stephanie Wei under General

Meet The Hottest Rookie On The LPGA: Jeehae Lee

If you don’t know the name Jeehae Lee yet, you should. Back in December, the stunning Yale graduate qualified for the LPGA Tour on her first attempt, which is no easy feat (and finished T12th, no less)!

Last week, in a very competitive field, Jeehae placed T57th, along with teen phenom Michelle Wie, at the J Golf Phoenix LPGA International. Not bad for just her third start. I would look out for her to play well and continue moving up the leaderboard over the course of the tournament season.

What makes Jeehae stand out is that she’s not just the LPGA’s next best player, but she’s incredibly intelligent and beautiful. Attention sponsors: if you haven’t noticed already, you should get on that!

I’m going to shamelessly name-drop. Jeehae and I were teammates on the Yale Women’s Golf Team. As most competitive golfers know, the Ivy League isn’t exactly breeding grounds for future LPGA players.

That’s what makes Jeehae’s story particularly inspiring. It took great audacity for her to follow her dream and embark on the journey to the pro circuit.  There’s no doubt her success is a direct result of not only talent, but hard work, discipline and perseverence as well.  Jeehae is surely living the dream and she deserves every moment of it.

Mar
31
2009
By Stephanie Wei under General

I plan to put the tweeting into high gear Masters week. Please get the word out for me. Thanks!

stewartcink

I love it. I hope his tour buddies catch on soon as well. I wonder if he read this.

Mar
30
2009
By Stephanie Wei under General

The Chanel Golf Bag is for the true bag snobs whose obsession runs so deep that even their golf bag has to be absurdly extravagant. With the golf season in full swing, it’s the perfect gift (or excuse to purchase) for a Stepford Wife.

Mar
30
2009
By Stephanie Wei under General

I was giddy when I found @stewartcink on Twitter last week! I was able “follow” his insights on how he played (like the update above), which club he chose, and what he did in between rounds of the Arnold Palmer Invitational. Cink periodically tweeted about hockey and March Madness, weather updates on the conditions and discussed his preference on Trucks. Get this, he also enjoys celebrity gossip!

I’m a fan of Cink, and following his tweets only made me love him more. He’s a funny guy.

Why aren’t more PGA, LPGA and Nationwide Tour players on Twitter? They should be encouraged to start. It’d be a simple social media strategy to increase their online presence – which would be beneficial to both the individual players and the game. Why? Here are a few thoughts:

-Generate a larger fan following for golf.

-Increase interaction and discussion with fans

-Platform to share their opinions and passions

-Make them more relatable and showcase their personalities

-Build their brand and public profile

Come one, come all! I can’t wait to “follow” more Pros on Twitter!

Mar
30
2009
By Stephanie Wei under General

Tiger Woods drains a clutch birdie on the 72nd hole to claim victory at the 2009 Arnold Palmer Invitational, his sixth at the event.

The putt that shook the world; followed by the signature double-fist pump we all love.

You gotta love this game.

Mar
29
2009

Even if you’re playing to win the Arnold Palmer Invitational, a major professional tournament, like Sean O’Hair was today, you have to concentrate on your own game. Without a doubt, all eyes were on Tiger Woods to stage the mind-blowing comeback that he did. O’Hair had all the odds stacked against him. And, it couldn’t have been easy playing with Tiger in the final round, but he maintained a professional attitude about the disappointing outcome.

During the press conference, O’Hair said, “It’s not like it’s The Tiger Show and I’m just out there to watch him. And I think that’s the one thing the media thinks about the guys out here, and it’s not about that. We’re trying to win golf tournaments, and he just happens to be that good. But just because he’s good doesn’t mean we’re out there watching him.  And then obviously on that putt I was expecting him to probably make it […] You know, I was out there trying to win a golf tournament out there, and I just think sometimes the media tries to make it, hey, we’re just out here and Tiger is just kind of doing his thing. I mean, we’re all, including Tiger, trying to win a golf tournament. And that’s it.”

Well said.

O’Hair lost this one, but it happens. In awe of Tiger’s dramatic victory, everyone seems to have disregarded that O’Hair has THREE top-5 finishes in 2009 already. I’d keep an eye out for O’Hair to win his third PGA tournament in the next few weeks; perhaps even as soon as the Masters.

Mar
29
2009
By Stephanie Wei under General

This is a photo of Jason Gore and Sean O’Hair sharing a laugh during Day 3 of the Arnold Palmer Invitational. Contrary to what some may believe, you can have fun while playing a competitive round and still card a stellar score. I’d like to see more moments like this!

Golf requires focus while you’re about to hit the ball, but it doesn’t mean you can’t have a good time and a bit of banter in between each shot. Otherwise, you’re in for a long, drawn-out 4 hours of 18 holes. But, that’s just my opinion.

Mar
29
2009

Yup, he did it again. Was anyone really that surprised? No way.

With Tiger Woods’ thrilling comeback win in the final holes of the 2009 Arnold Palmer Invitational, Golf’s One-Man Stimulus Plan: “Tiger” Asset Relief Program (TARP) is officially in play.  Because I (almost) always root for the underdog, I was pulling for Sean O’Hair (who went into the final round with a 5-stroke lead) to win the duel.  However, I was somewhat indifferent, knowing that either way, it would be an exciting outcome and great for the Tour.

I wrote this post back in February during Tiger’s much anticipated return to competition at the WGC Accenture Match Play Championship. If we thought that the PGA’s stimulus package had arrived then, imagine what Tiger’s win today means.

Thank you, Tiger.