We’ve all seen Miguel’s warm up, but you’ve never seen it like this! ⬇️ https://t.co/Df8t8QzNTM
— The European Tour (@EuropeanTour) November 21, 2015
Kudos to the European Tour’s social media guru Jamie Kennedy, who is by far the best in the golf business, for getting Miguel Angel Jimenez to strap on a GoPro harness, so that we can get a glimpse of his warm-up stretching routine from a perspective that we never have before. The subtitles that were added came in handy, too.
Well done, European Tour, well done. If you’re not following their social media accounts, particularly Twitter, then you should do so right away — you’ve been missing out on some great laughs, witty jokes and quality content. IMHO, the European Tour has set a rather high bar in the industry for putting out the best material.