Feb
12
2011
Daly’s New Bag: Is This Failure in Taste a Marketing Victory?
By Conor Nagle under General

Why, of course...

As tempted as I am to just leave this picture here and allow it to tell its own story, I suppose I should clarify a couple of things. This is John Daly’s new tour bag. And that is a flatscreen monitor. As he strolls the links, it cycles through promotional material from his myriad sponsors. It’s not an entirely novel concept, having been tested on the bag of LPGA player Kyeong Bae last season, but… no. Just, no.

Conor