Dec
23
2009
Go On, Be a Le Tigre
By Stephanie Wei under General

This might be the most clever advertisement I’ve seen yet. Perhaps the most strangely surprising one, too. Kudos to Le Tigre, a company with no formal business connection with Tiger, for finding a way to put a positive spin on the whole mess. According to the company’s press release, “the campaign is not intended to address the specifics of the current media stories” but rather to inspire “young people to get on course and stay on course.”

Tiger Woods, the 33-year-old adult, should take note, as well. We want him back on the golf course, so we can return to writing about his play — on the links.

[Photo via Huffington Post]